Are you fond of creating user-generated content (UGC)? UGC is a fun and creative way to express yourself, whether it’s writing blog posts, making videos, or sharing your thoughts on social media. But did you know it can also be another source of income? That’s right! You can monetize your UGC hobby.
So, if you want to turn your hobby of creating UGC into a money-making venture, you’re in luck! This article will give you practical advice on taking your hobby to the next level.
- Remember, you don’t need to have thousands of followers.
Who says you need a huge following to profit from UGC? Not us! Don’t be discouraged if you don’t have a legion of followers like Selena Gomez; having a small but powerful following can be just as lucrative. So, if you’re a new UGC creator, remember that the quality of your content and engagement is more important than the number of followers.
- Create your UGC portfolio.
No portfolio, no money, honey! A UGC portfolio is the key to acquiring clients. It’s similar to a visual wardrobe for a fashionista, showcasing your creative style and personality.
Feature 4-5 high-quality videos. This may include no-face samples, voiceovers, unboxing videos, product showcases, and problem-solving videos to prove your content creation skills. Provide a short biography, availability, pricing, relevant links, and contact information.
For beginners with few work samples, try to make 3-4 videos that showcase your personality and enthusiasm. Let the clients see your potential. You can also try emulating UGC videos from other creators. Keep in mind: Your portfolio is your golden ticket to brand deals. You don’t need to start big, but always make sure it’s well-crafted.
- Make an Upwork and Fiverr account
While Upwork and Fiverr accounts are not required for UGC creators, they can be a helpful way to gain more visibility. Since these platforms have a large pool of potential customers, you have the opportunity to reach a larger audience and secure more clients. Plus, the platforms provide some protection against scams and non-payment.
However, it’s important to note that these platforms regularly charge fees or take a percentage of earnings, so weigh the pros and cons before signing up. Your individual goals and preferences will ultimately determine whether or not to use these platforms.
- Find UGC leads on social media platforms
Twitter can be a great tool for connecting with brands and potential clients when it comes to finding UGC leads. But don’t overlook the power of Instagram, TikTok, Reddit, and even LinkedIn!
Begin by researching relevant hashtags, keywords, and groups related to your niche on social media platforms. Look for brands and companies that are active and engaged with their customers. Like, comment, and share their content to increase your visibility and attract their attention.
- Reach out!
Keep it short, sweet, and personal when sliding into those emails or DMs. Introduce yourself, explain why you’re writing, and state clearly what you have to offer. Don’t be too pushy or aggressive, and be considerate of their time.
Also, avoid using cheesy pickup lines or generic copy-and-paste messages. Be yourself, be genuine, and remember that rejection is part of the game. Happy hunting!
